Each of our themes run some of the best food blogs in the world, with features and functionality varying slightly depending on their specific needs.
Note that as of 2021, the features of the themes are irrelevant if using the Feast Plugin. The theme is chosen 100% based on personal style preferences. All theme functionality has been replaced with upgraded plugin functionality.
Here's a quick comparison table of the features available:
See below table for notes.
- Theme Features
- Foodie Pro
- Brunch Pro
- Cook'd Pro
- Seasoned Pro
- Cravings Pro
- Feast plugin *
- Make it your own with the typography and customizer options
- ✔
- ✔
- ✔
- ✔
- ✔
- Woocommerce ready
- ✔
- ✔
- ✔
- ✔
- ✔
- Search + social icons in Navigation Menu
- ✔
- ✔
- ✔
- ✔
- Featured posts on homepage
- ✔
- ✔
- ✔
- ✔
- ✔
- Multiple Recipe Index Options
- ✔
- Recipe Filter Index *
- ✔
- Clean and simple widgetized home page for a flexible layout
- ✔
- ✔
- ✔
- ✔
- ✔
- Upload your own logo and favicon
- ✔
- ✔
- ✔
- ✔
- ✔
- Flexible category page layouts in Customizer
- ✔
- ✔
- ✔
- ✔
- ✔
- Strategic areas for ads and opt-ins
- ✔
- ✔
- ✔
- ✔
- ✔
- Updated Recipe Index with flexible widgets for categories drop-down, search, Visual Category Index, and featured posts by category
- ✔
- ✔
- Condensed header and floating styled responsive drop down menu (great for ad revenue!)
- ✔
- ✔
- ✔
- ✔
- ✔
- Styling for instagram widget
- ✔
- ✔
- ✔
- ✔
- ✔
- HTML5 Markup + Mobile Responsive
- ✔
- ✔
- ✔
- ✔
- ✔
- Engineered with performance in mind.
Your SEO auditor is going to LOVE this theme! - ✔
- ✔
- ✔
- ✔
- ✔
- Pre-styled for Mediavine + AdThrive publishers
- ✔
- ✔
- ✔
- ✔
- ✔
- Built-in featured Posts widget with flexible options
- ✔
- ✔
- ✔
- ✔
- ✔
- Styled + responsive drop down menu
- ✔
- ✔
- ✔
- ✔
- ✔
- Built-in option for left aligned logo
- ✔
- ✔
- ✔
- ✔
- One-click plugin install
- ✔
- ✔
- Easily integrates with email subscription service
- ✔
- ✔
- ✔
- ✔
- Styled share buttons, subscribe widget, contact form*, comment form
- ✔
- ✔
- ✔
- ✔
- Landing page template (full-width)
- ✔
- ✔
- ✔
- ✔
- ✔
- Updated SEO-friendly header
- ✔
- ✔
- ✔
- ✔
- ✔
- Access all 5 themes
- ✔
- Toggle: sticky mobile header
- ✔
- Toggle: move navigation before or after header
- ✔
- Add additional image sizes
- ✔
- Add previous/next to posts
- ✔
- Add "featured images" to categories
- ✔
- Build "recipe index" of categories featuring category featured images to improve site structure
- ✔
- Simple Recipe Index Block
- ✔
- Simple Category Index Block
- ✔
- Easily edit your "post info byline"
- ✔
- Add wordcount + readingtime to posts, improving user experience
- ✔
- Set a mobile browser color
- ✔
- Pagespeed-friendly retina logo
- ✔
- Remove "website" field from comments
- ✔
- Remove link-date from comments
- ✔
- Remove author link from comments
- ✔
- Remove entry-meta from post footer
- ✔
- Add Yoast Breadcrumbs
- ✔
- Add Mediavine Jump to Recipe button
- ✔
- Modern Mobile Menu
- ✔
- Simple Category Index
- ✔
- Block editor styling to match front-end content width
- ✔
- Edit Body Font Size
- ✔
- Block Editor Styling
- ✔
+ many more in the Feast Plugin
Notes
Features with * require premium plugins, not included with theme purchase.
Find the full details of the Feast Plugin here.
Performance Optimizations
Just as important as what we do include in the themes, is what we do not include in the themes. Other themes and page builders bloat your website with unnecessary code and styling, making it load slower and distracting you from your main goal: writing food recipes and earning income.
Over a decade of web design, user experience testing and conversion rate optimization means that we actively avoid the following, which run against achieving your goals. We do not recommend or include:
- Sliders + Carousels
- Woocommerce styling
- Multiple navigation menus
- Large hero area
- Above-the-fold ad areas
- Above-the-fold banner + signup areas
- Popups
- Hidden text
We have a list of incompatible plugins on our plugin audit.
All of this can be added via plugins if you require them for your specific setup. This sort of functionality belongs in plugins, and not themes, which are designed for styling.
The reason we have excluded (or removed) them from our themes is that we've seen thousands of highly successfully food blogs over the years, and they follow the same patterns - which don't include those listed above.
Which theme is best for pagespeed?
They all are! Pagespeed optimization is determined by your hosting company, and specific plugins that handle functions related to pagespeed such as:
- caching (hosting provider, or a plugin as a last resort)
- image compression (ShortPixel or WPSmush)
- css+js deferring (WPRocket)
- lazyloading images (WPRocket)
These are all complex operations and should not be handled by a theme developer because of the depth of specialized knowledge required. See this post about pagespeed optimization.
Which theme is best for SEO?
They all are! Search engine optimization is primarily determined by the content you create, and how you structure your site. The Yoast SEO plugin is our recommended tool for:
- Content analysis
- Schema & structured data
- Handling 301s
- Meta tag optimization
- Interlinking (cornerstone content)
- Noindex and nofollow (eg. all "tag" pages)
- Breadcrumbs
More details can be found in our SEO for food bloggers post.
Your setup and configurations are just the tip of the ice berg when it comes to SEO however - your keyword research, the content you create, and the network + community + backlinks you establish will determine your success with search engines.
Which theme is best for foodie vloggers (food video bloggers)?
All themes currently have similar support for video, so the decision really comes down to which styling best matches your branding.
Each theme can be fully customized to your own styling with some work, so you're not stuck on any single theme.
Do I qualify to be a Feast customer?
Food blogging is accessible to anyone who wants to put in real effort. Food blogs are nothing more than small businesses, and require you to invest in yourself and believe in your long-term potential.
We differentiate food blogs from hobby blogs - hobby blogs are for people who don't want to invest anything in themselves or their success.
We're not a good fit for hobby bloggers.
Your ability to invest up front will partially determine whether you should start with our themes. For serious bloggers who want to compete in ranking in search engines, at minimum, you'll spend
- $75 - $125 on our themes (plus Genesis, if you don't already have it)
- We recommend the Feast Plugin, at $199/year, which gives you access to all our themes
- $30/month hosting at BigScoots or Agathon for WordPress-performance-optimized hosting
- There are $5/month ($60/year) webhosts out there, but this is inadequate and will handicap your blog; you get what you pay for when it comes to hosting
- $10/year on a domain name at Namecheap
- $50/year on a recipe plugin (WP Recipe Maker, or Tasty Recipes)
- Recommended:
- SEO plugin by Yoast
- Caching + Lazyload + Defer by WP Rocket
- Our Feast plugin
If you want to get started on a budget, we recommend signing up for a free blog on wordpress.com and doing your first 10-15 recipes there. It costs nothing and will give you a good feel for how committed you are to the process. Our themes will not work on blogs hosted on WordPress.com - you will have to migrate to self-hosted when you're ready.
Do you offer refunds or a money-back guarantee?
No. No exceptions.
Our target customers are food bloggers who are committed to the food blogging process, and our themes are a small factor in this overall process. Dealing with "hobby bloggers" who want to "try before they buy" takes time and effort away from assisting our core customer base, and is a disservice to them.
Our themes provide a baseline design, take some work to set up, and are not an all-in-one solution. Changes beyond what the demo site contains are customizations and require a developer to implement. For more information, see themes vs. customizations.
Once you have access to the theme files, there's no way to ensure they won't be used. We've ensured we overdeliver on value by offering a theme that cost tens of thousands of dollars to develop, for under $100. For more information, see what am I paying for?
What is the Feast Plugin?
The Feast Plugin is a plugin that adds functionality to all 5 Feast themes. There's also an optional subscription that grants access to all 5 themes.
In 2019 and moving forward, all major functionality updates and improvements will be placed into the theme plugin.
Theme Styles
Each theme is made unique through a combination of different design elements. Here's the unique identifiers for each theme:
- Foodie Pro
- Colors: burnt orange, grey
- Design palette: monochrome
- Image layout: vertical
- Fonts: bold, capitalized, left-aligned
- Brunch pro
- Colors: slate, light grey (+yellow)
- Design palette: monochrome
- Image layout: square
- Fonts: bold, capitalized, centered
- Cook'd Pro
- Colors: slate, light grey (+green)
- Design palette: monochrome
- Image layout: horizontal
- Fonts: lower case, left-aligned, Source Sans Pro, IM Fell Double Pica
- Background styling for certain elements (newsletter, footer)
- Cravings Pro
- Colors: sky blue, grey
- Fonts: Work Sans, Karma
- Image layout: vertical
- Seasoned Pro
- Colors: dark blue, grey
- Fonts: Karma, Rubik
- Image layout: vertical